Indian Player Virat Kohli most valuable celebrity for the fourth consecutive year
>> The Duff and Phelps Celebrity Brand Valuation Study is out. Besides, as per the once-over, it isn't Bollywood performers like Akshay Kumar and Shah Rukh Khan beating the summary anyway an Indian sportsperson. The skipper of the Indian cricket group, Virat Kohli is at the top again. Abnormally, this is the fourth consecutive year the sportsperson has held his spot.
While the film business saw a dry season in 2020 owing to the pandemic, the overabundance spots on the Top 10 were stacked up with people from the business. This included Akshay, Ranveer Singh, Deepika Padukone, and others. Peer down to look at their picture regard numbers.
As demonstrated by the Celebrity Brand Valuation Study 2020 conveyed by Duff and Phelps on Thursday, Virat Kohli is at the pinnacle. He has a brand assessment of $237.7 Million. The Indian cricket captain has beaten performer Akshay Kumar – who comes in second – with basically an enormous segment of his picture regard, $118.9 Million. Regardless of the way that Kumar holds the second circumstance on the once-over, his value saw a jump of 13.8%.
Coming in third on the VIP brand valuation study is performer Ranveer Singh with a brand assessment of $102.9 Million. Following him is Bollywood's King Khan also called Shah Rukh Khan with an assessment of $51.1 Million.
On the fifth position is performer Deepika Padukone with a brand valuation of $50.4 Million. Sharing the 6th spot are Ayushmann Khurrana and Alia Bhatt with an assessment of $48 Million. Following up is Salman Khan with an assessment of $45 Million, Amitabh Bachchan with $44.2 Million, and Hrithik Roshan with $39.4 Million.
As per Duff and Phelps, the overall brand assessment of the principle 20 VIPs in 2020 is surveyed at $1.0 billion. This is a dive of generally 5% from a year back measure.
Aviral Jain, Managing Director at Duff and Phelps, said, "While set up VIPs continue overpowering our rankings, conspicuous twenty to long term olds with a strong electronic media presence continue climbing the ladder. Ayushmann Khurrana, Tiger Shroff, and Rohit Sharma all several spots to get the No. 6, No. 15, and No. 17 spots, independently. Further, Kartik Aaryan debuts on our summary at No. 20. These rising millennial VIPs were in more important interest during the pandemic inferable from their reputation among the youthful."
Talking about Virat Kohli, Jain said that his style of power, obligation, and persevering disposition reverberate significantly with brands. He continued, "When you think about his backings — he has more than 30 — and online media presence, Kohli, with respect to marking regard, is unrivaled." as indicated by the report, in 2020, Kohli's electronic media enthusiasts rose by close to half.